Hyundai

Start of operations in India:

Hyundai Motor India Limited, a subsidiary of South Korean automaker Hyundai Motor Company, entered India in 1996 and opened its innings with the successful launch of the Hyundai Santro in 1998. Since then, it has grown its product portfolio across various body styles and has emerged as one of the top five car manufacturers in India.  

Market share: 

Hyundai has a significant market share in India's automotive industry, holding the position as the second-largest carmaker in the country with a 15 per cent market share. It sells hatchbacks, sedans, SUVs, and EVs.

Key Aspects:

Hyundai is renowned in India for its reliable, feature-rich, and stylish vehicles at competitive prices. The brand's strength lies in offering innovative features, modern design, and a wide range of choices to suit diverse customer preferences.

Competitors: 

In India, Hyundai faces competition from various car manufacturers, including Maruti Suzuki, Tata, Honda, Mahindra, MG, Renault, Nissan, Toyota, and Kia.  

Services Offered:

Hyundai Subscription offers a flexible and affordable way to drive a brand-new car without ownership. With zero down payment and road tax, customers can choose their desired car, opt for monthly or yearly subscriptions, and keep it for up to 48 months. After a 12-month lock-in period, subscribers can opt-out anytime, or choose to buy the car at a pre-determined settlement value.